Sugar Professional
Sugar Professional simplifies how your company organizes and tracks people, companies and sales opportunities. With a single system of truth, your team will be more productive and can focus on what really matters: creating and retaining customers.
Sugar Enterprise
Sugar Enterprise makes sharing information with customer and partners easier. Gain unrivaled flexibility to design the processes and expose the right information that makes for more successful partners and happier customers.
Sugar OEM Platform
This is not an end-user option but it's significance should not be overlooked. September 2010 saw SugarCRM announce (a strengthening of) their original equipment manufacturer (OEM) Platform Edition.
Aimed at further empowering independent software vendor (ISV) and distribution partners who embed SugarCRM’s industry-leading CRM functionality into business suites or deeply-focused vertical market offerings. Examples of what this means are:
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Midphase hosting can offer SugarCRM as essentially a plug-in to customers who use the Midphase service. This is a set-up I have and will be evaluating in due course.
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Developers can use SugarCRM as the platform underpinning their sector or niche focused application, such as the integrated Sales and Marketing system iSAM from Aberzander in Exeter.
Sugar Logic™
In addition, SugarCRM also announced Sugar Logic™, a new set of development tools for creating customized process-driven user experiences on the Sugar platform.
SugarCRM positioning
This range of options positions SugarCRM up with the market leaders like Salesforce.com, and maybe even Amazon, Google, Adobe and Apple etc. to be a 'Sun' or central body, around which many moons or niche providers will orbit. Interesting times!
